Joe Burrow Teams Up with Guinness to Share His Thirst for Giving Back

Great people do great things. Joe Burrow knows how to play a great game of football, but did you know he’s great at giving back to the community too?

Recently, Burrow pledged hours of his time to serve communities in need and he is calling on others to act too! He partnered with Guinness who has been serving up not just beer, but kindness since 1759.

Burrow and Guinness are asking Americans to pledge more than one million services hours to support their communities through the Guinness Gives Back program.

Burrow first inspired millions in his 2019 Heisman Trophy speech, where he delivered an impactful message about poverty and food insecurity in his hometown in Southeast Ohio.

“Many people in our country are facing a series of challenges right now and can benefit from the support of others, and I am humbled to be in a position to make a difference — and encourage others to do so, as well,” Burrow said. “Teaming up with a brand like Guinness, who has ‘giving back’ at the core of what they do, just makes sense.”

Joe Montana partnered with the Guinness Gives Back program in 2020 will also work with Burrow and the Guinness team to help lift up communities in need.

“Burrow is a talent on the field — and it’s been fun to watch what he’s been able to accomplish so early in his career,” Montana said. “But it’s also inspiring to see what he’s doing off the field by giving back and investing his time for good causes. I’m looking forward to working with Joe and Guinness to help spread the message and encourage others to give their time to their communities for those in need.”

“At Guinness we seek out partners with heart, and grit, and our shared values of power, goodness and communion,” explained Jay Sethi, CMO, Diageo Beer Company. “Joe Montana and Joe Burrow embody these same values through their work and the examples they’ve set. These men will help elevate our pledge of service to get the national attention and commitment our country deserves.”

Since 1759, Guinness has been a cornerstone of its communities, serving those who need it most. During the pandemic, while the Guinness Open Gate Brewery in Baltimore was closed to the public, the team baked and donated over 50,000 loaves of “brewers’ bread” to the Maryland Food Bank, at a time when COVID-19 was creating greater food scarcity concerns within the community.

Guinness is approaching nearly $3 million in donations to charitable organizations since the onset of the pandemic. No matter how you choose to honor your community, remember to always raise a pint responsibly.

The best (and most important!) work is yet to come.